About the role
Do you wake up eager to stay on top of every Google Ads development? Can you not get enough of data analysis? Are you excited by what AI is doing to this channel? And do you know how to grab someone's attention in fewer than 90 characters? You might be the Google Ads Specialist we're looking for.
JWeis Agency is the marketing specialist for general contracting across the USA. We're full-service: Meta Ads, Google Ads, Google Local Services Ads, on-site SEO, local SEO, website development and optimization, content creation, and OpenAI Ads. As we keep growing, we're expanding the team with ambitious, data-driven Google Ads and LSA experts.
This is a doing role, not a strategy-deck role. You are in the ad accounts every day, and this is a 100% in-office position in Sugar Land, TX.
What you'll own
Account strategy & build
- Own client accounts end to end: research, structure, launch, and ongoing optimization.
- Do the keyword research and build the account to a deliberate strategy, not a template.
- Write ad copy that earns the click in fewer than 90 characters, then test your way to better.
Measurement & tracking
- Set up measurement for an account from scratch, including offline conversion tracking and enhanced conversion tracking.
- Configure and QA Google Tag Manager, GA4, and Hotjar or Microsoft Clarity so the data you optimize on is data you trust.
- Report on cost per qualified lead and cost per acquisition, not impressions and clicks.
Google Local Services Ads
- Launch and manage LSA profiles for home-services clients: verification, budgets, categories, service areas, and lead disputes.
- Keep LSA and Search working together instead of competing for the same budget.
Conversion rate & offer
- Spot where the landing page is leaking conversions and work with our design team to fix it.
- Pressure-test the offer. A strong offer beats a clever bid strategy every time.
Client communication
- Run client-facing calls: explain what you changed, why you changed it, and what it did to the numbers.
- Manage multiple accounts and deadlines at once without letting anything slip.
What the day-to-day looks like
- 1Review yesterday’s spend, leads, and cost per lead across your book of accounts.
- 2Dig into search terms, negatives, bids, and budgets. Cut the waste.
- 3Build and launch new campaigns, ad groups, and creative tests.
- 4Verify tracking is firing correctly: GTM, GA4, offline and enhanced conversions.
- 5Manage LSA profiles, budgets, and lead disputes.
- 6Use AI to speed up research, ad copy, and analysis, then apply your own judgment.
- 7Talk to clients and keep them clear on where their money is going.
What you must have
Non-negotiable
- At least 3 years of hands-on experience running Google Ads and Google Local Services Ads. Managing the account yourself, not directing someone who does.
- A true strategist in B2B and B2C lead generation. This is lead gen, not e-commerce brand building.
- Expert-level command of Google Ads, Google Analytics 4, Google Tag Manager, and Hotjar or Microsoft Clarity.
You should speak fluently to all of the following:
- The channels and when each one earns its budget: Search, Display, Remarketing, Performance Max, Demand Gen, YouTube, and Shopping.
- Measurement setup for an account, including offline conversion tracking and enhanced conversion tracking.
- Keyword research, match types, negatives, and building an account structure around a thoughtful strategy.
- Bidding and budget strategy: what to automate, what to control, and how to read the data behind both.
- CVR optimization on websites and why a strong offer moves more numbers than a clever bid.
- Using AI to launch, analyze, and optimize campaigns. Experience with OpenAI Advertising is a plus.
You must also be:
- Analytical and strategic. You make decisions from data, not from a hunch.
- Genuinely excited by the latest Google Ads and AI developments, and already keeping up with them on your own.
- Exceptional at communication and interpersonal skills, with real client-facing experience.
- Proficient at time management, able to prioritize and run multiple projects at once.
Who this is not for
- Beginners. We are not training someone into this seat.
- Anyone who has only run Google Ads through an agency dashboard without touching the account.
- Anyone who needs help setting up GTM, GA4, or conversion tracking.
- Anyone looking for remote or hybrid work.
Compensation & benefits
$80,000–$120,000, set in the interview based on experience and skill set. In-house, on-site, full-time at our Sugar Land, TX HQ. No remote or hybrid. Immediate start.
JWeis Agency has generated over $200 million for clients and managed millions in ad spend. You'll run campaigns on top of a proven system, with a creative team, a content library, and SiloCRM behind you.
- Competitive salary from $80,000 to $120,000 based on experience and skill set.
- Approximately 35 hours per week, Monday through Friday.
- 10 days PTO plus paid holidays.
- Comprehensive health benefits.
- Annual bonus opportunities.
- A modern three-monitor workstation.
- Training and support from experienced leadership, plus advancement for exceptional performers.
- In-office culture with team outings, charity initiatives, and an environment that actually values your input.